“Look ma! No hands.” – Unknown

Women’s Council’s November Tech Tip



In light of the new Nevada hands-free cell phone law, we decided to bring to you the mother of all hands-free phone apps. Vlingo considers themselves “the future of virtual assistants.” We agree. This app, available for all smart phones, turns your phone into the perfect driving companion. It will read your text messages out loud, take voice commands, even dictate an email. Best of all: it’s FREE.

“YouTube is a place for people to share their ideas. If by people you mean 13 year old girls and by ideas you mean how they love the Jonas Brothers.” – Bo Burnham

Las Vegas Women’s Council’s Tech Tip




Video is free and largely, an untapped market. Why not stand out from your competition?

YouTube has 3 billion visitors a day and a large part of those visitors use it as their default search engine for information. Want to know how to knit or change the oil in your car? There’s a step by step video to teach you how. Why not be where you know there’s a largely untapped audience. Be one of the first to record a video on staging your home or walk through your new listing. There are thousands of ways to implement video into your business plan.

What are you waiting for?

wcrlv’s Channel


My Channel




“I buy when other people are selling.” – Jean Paul Getty

As a buyer’s agent, I’m looking at houses all day long. I know what buyers like and what makes them immediately leave. These concepts aren’t new, yet in this market of distressed properties, I’m seeing less and less “staging” and cooperation and more of a “you’ll take it as it is and love it” attitude. After all that’s what all the banks do right?

In actuality, REOs (real estate owned) or bank owned homes are the easiest to show and sell. They are vacant. A buyer can see the home anytime they want . Added to that the buyer’s can look at the house all they want without the weird feeling of snooping through someone else’s stuff.   REOs are sometimes remodeled, painted in a neutral color, the carpet is replaced, and in some cases the appliances are new or retrofitted. Finally, the process is often faster, 30 -60 day escrow and no third party approval needed.

So how do you get your home to compete?

First, if you have to sell your house as a short sale you can’t compete on time. The best you can do is hiring a short sale specialist (I can refer you to some great ones no matter where you live) to work the negotiation process. Often times, the right agent can make a huge difference in time.

However, you can make your home competitive in other areas.

1.) Make your home as easy to show as possible. We live in a fast food culture. We expect instant gratification. If a buyer can’t see your house immediately, they most likely will not see it at all.

2.) Clean you house. I sounds like a no brainer right? You’d be surprised how often I walk into a house with dishes in the sink and clothes on the floor.

3.) Remove personal items like pictures and chotskies. You want the buyer to be able to imagine their stuff in the house, not be obsessed with the photo of you pole dancing a light post.

4.) De-clutter the house. If you’ve started packing, move the boxes to the garage where they are out of sight. This let’s the buyers see the full space and opens up the rooms.

5.)If you’ve already moved, keep the power on. Buyers work and many of them can’t view houses until the evenings. Looking at homes with a flashlight has become a common practice. Stand out and keep the power going.

6.) Don’t over power the house with smells. Neutral smells like cinnamon, vanilla, and light lemon are inviting and nostalgic. Fruit Explosion or anything floral from the dollar store may smell great to you, but they can also induce headaches and allergies in others.

Your house is competing against the house next door that’s $10,000 cheaper and bank owned. You want to impress the buyer so much, they are willing to stick around for 4 months waiting for lien holder approval. Take the extra time and effort to make your home more appealing to buyers.  Now, more than ever, your house has to make the buyer fall in love.


*On a completely unrelated note, I’m hiring. If you know anyone who loves to look at houses, is independent, organizes and a motivated, please have them submit a resume to Jessica.L.Kincaid@gmail.com


“We’ll play “pin the name on the barcode” later.” – Dark Angel

 Yup, that’s me – in a bar code. When James Cameron created Dark Angel, I don’t think he ever really thought humans would one day use bar-codes for identification purposes, but well if you build it and all that.

I know, I know, it’s not technically called a bar-code. It’s a QR (Quick Response) code and they aren’t used to track genetically engineered lifeforms. Actually, they are pretty cool. One quick scan an you have the information received and saved in your phone. No more memorization, pen and paper, or transposing. It’s all there in a matter of seconds.

These codes are popping up everywhere; conventions, business cards, even ice cream. Many real estate agents are using them on their listing flyers or even sign riders. Trulia will even create them free when your listing is posted on their site.

How does it work?

To read a QR Code: First, you need a camera phone. If you don’t have one, get with the 21st century. Second, download a QR reader from your app store, they’re free. Third, follow the directions to scan said code and viola! Information at your fingertips. It really is very easy.

To create a QR Code: Go to any free QR Code creator website. I used Qreate & Track. Input the information you wish to encode and then press the create code button. That’s it. You’re done. Now you can use the code anywhere you wish.

So…what are you waiting for?

“Once a new technology rolls over you, if you’re not part of the steamroller, you’re part of the road.” – Stewart Brand

The Evolution of Writing an Offer

Handwrite, copy, fax (everyone has a hard copy)*

Handwrite/type, copy, scan, fax/email


Type/DocuSign/email (everyone has a PDF)

*Rumor has it there was once this thing called carbon paper where you wrote in triplicate…

Technology helps us work smarter, it helps us be more efficient. Why wouldn’t you use a system that lets you write the offer (or upload a PDF), email it to all parties (at the same time) for signature, provide a copy to all parties the instant they sign, and creates an easy, safe, and secure PDF for you to email to the listing agent? This is a no brainer. After all aren’t we supposed to be working smarter instead of harder?

Welcome to DocuSign. ** In my opinion, probably one of the greatest inventions ever.  What is DocuSign? According to their website, it’s “the complete digital signature platform”. I like to refer to it as freedom. I love that I don’t have to be tied to a printer in order to get an offer signed. No longer do I have to bring my clients all the way back to my office; I can write the offer, email it to them to sign, and submit it to the listing agent right from the property. I can be out-of-town or heck even by the pool (it is Vegas after all) and the process is the same. If you aren’t already signed up with Docusign, what are you waiting for? Get on board! After all it’s what all the cool kids are doing.

** Because I know I will get comments, yes there are some instances where the banks won’t take a DocuSign offer. They are the holdouts. They will come to the darkside…eventually.